Alex and his wife Jane have been nurturing the landscape at Rotmell Farm in the Tay Valley, Perthshire for many years and the farming methods which Alex is actively implementing are at the forefront of modern Regenerative Agriculture. Rotmell Farm is an upland beef and sheep farm surrounded by historic glens and towering Munros, home to 180 Aberdeen Angus breeding cows and a flock of 700 breeding ewes, made up of a composite breed designed for the rugged Scottish landscape.

Regenerative farming is at the core of the farm’s ethos, producing sustainable and nutritious produce whilst improving soil health and sequestering carbon. The farming team won Soil farmer of the year 2020 in recognition of their dedication to improving soil health and the production of nutritious foods. Alex also runs Powered Pasture and has recently launched the Torramor clothing range.