David Webster

David Webster

2024

David joined LEAF as Chief Executive Officer in September 2023. Before this, he was Director of Sustainability and External Affairs for the UK Grocery Division of Associated British Foods (ABF) and joined ABF via Jordans (Cereals) Ltd. He worked closely with founders Bill and David Jordan to publicise the Jordans breakfast cereal brand and its longstanding commitment to wildlife friendly farming. Jordans was acquired by ABF in 2008 and David subsequently went on to lead sustainability for the Jordans & Ryvita Company, before being promoted to the position of Divisional Director in 2017. He was closely involved in the formation of the highly respected Jordans Farm Partnership, through which he worked alongside longstanding farm suppliers to the Jordans business together with LEAF, the Wildlife Trusts, and The Prince’s Countryside Fund.

How do we Inspire the Next Generation of Sustainable Food Producers?

Speaker's Corner

Join LEAF’s panelists to consider how young people view food production and how we can better connect people with our industry. Through this panel we want to inspire and motivate farmers to connect with young people of all ages by hearing their perspectives, thoughts and opinions of our industry while engaging them in the vital […]

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