Cameron is a partner in Goose Meadow Farming Limited and a 4th generation tenant farmer in SW Lancashire. The farm grows wheat, barley, oats, beans and potatoes on mainly peat soils. Currently the NW AHDB Cereals Monitor Farm, in 2023 Cameron became involved with the Lowland Agricultural Peat Water Discovery Pilot project and developed an interest in wetter farming. He has since established a field scale trial growing 6ha of Typha (Bulrush) and is currently building a Typha Harvester.