Liz Genever

Liz Genever

2020

Liz loves working with progressive farmers who want to challenge their sheep and beef systems – particularly if introducing livestock into an arable business. She has a technical background in sheep and beef fertility and breeding, and grass and forage management.

She worked for the UK’s agricultural levy board – Agriculture and Horticulture Development Board (AHDB) – and its predecessors (Meat and Livestock Commission and EBLEX) for thirteen years. She is particularly proud of establishing two large scale projects for the sheep industry – RamCompare (www.ramcompare.com) and Challenge Sheep (http://beefandlamb.ahdb.org.uk/returns/project-farms/challenge-sheep/). Since visiting New Zealand in 2008, she developed tools and techniques to help UK beef and sheep farmers to improve their knowledge of grass and forage management.

She is a partner in her family farm with arable, sheep and beef enterprises in south Lincolnshire.